When companies identify, implement, and embrace SYSTEMATIC difference so all of their employees feel welcomed and connected, revenue, pipeline, partnerships, and brand equity grow. That’s true success!
ABOUT THE ALLIANCE
The Stratechic Alliance is not just a consultancy–it’s a calling. We aim to hold corporate America accountable to their vision of inclusive workplaces. The accountability starts with aligning their mission to actions. We elevate individuals, enrich corporations, and expand social movements by channeling the limitless power of Difference. With over 50 years of collective experience across areas of consumer insights, brand and business strategy, executive leadership, digital communication, and diversity and inclusion, we help companies drive revenue by offering insights and cutting-edge strategies to maximize results.
Why Our Work Matters
In a rapidly evolving global economy, companies can no longer afford to keep the benefits of difference on the periphery. In the corporate world, there is a clear benefit to having a diverse, inclusive, and equitable workplace, starting with the bottom line. A 2015 study found that companies in the top quartile for racial and ethnic diversity are 35% more likely to have financial returns above the national industry means. These same businesses attract diverse talent, encourage their participation, are leaders in innovation, and ultimately, achieve significant business growth. Companies that fail to acknowledge the need for these practices face dysfunctional teams, brand backlash, low productivity, a hit to their bottom lines, and difficulty achieving organizational harmony.
Women, Black, and Latinx employees are critical to every business as thought leaders and also as sought after consumers. Companies must begin to treat them as one and the same. Women contribute +$20T in consumer spending each year and account for 85% of consumer purchases and Black and Latinx consumers wield significant economic power and offer expansive consumer insight. At work, they are employees, talent, and visionaries that inspire action and give voice to the communities companies serve. In the US, 40% of businesses are women-owned and 78% of new women-owned businesses are owned by women of color. Yet, the voices of diverse employees remain largely unheard, overlooked and grossly undervalued. In fact, 1 in 5 women says she is often the only woman or one of the only women in the room at work. Worst still, women made only $.79 for every dollar a man made in 2019. So, it’s no secret that diversity and inclusion have become more imperative and fiscally expedient.
Companies that can effectively integrate diverse perspectives and sustainable processes will undoubtedly benefit from informed decision-making and nuanced strategic thinking, which help cultivate more authentic connections with employees, users, customers, clients, partners, and businesses. When businesses prioritize elevating and amplifying the voices of diverse employees, consumers, and partners–everyone wins. Together, we can help position your organization at the vanguard of gender equality, diversity, and inclusion.
Through our signature methodology, we help companies detect problems, identify gaps, and uncover opportunities for all employees and teams. This enables them to rise and add value to the overall mission of the company. Our actions are guided by data, insight, and experience.
The Stratechic Alliance takes an intersectional approach to designing measurable solutions for companies committed to integrating effective practices that advance their corporate goals around their brand, people, and processes. We help companies integrate diversity, inclusion, and equity–the fuel needed to sustainably maximize their profits.